by Annette
25. September 2007
While I was working on this report:

I was also reading Ray Kurzweil's book, The Singularity is Near. While you may disagree with Kurzweil's conclusions about the future of artificial intelligence, one thing you can't disagree with is his primary point that the pace of change itself is changing.
I'll blog about this book more in the future, but what's on my mind today is how the media industry is operating at the edge of exponential change. Technology markets are changing so rapidly that new innovations seem like new litters of rabbits appearing in the blackberry bushes. Keeping pace with the boatload of new products, new features and new methods of communication seems almost impossible. As one of our interviews from the report, NBC News VP Lyne Pitts "There's nothing to be ashamed of feeling like you are on the edge in a strategy of chaos."
First you have to realize, accept and then celebrate that business is shifting all around and chaos is here to stay. Get ready to ride the ups and downs because we are all in for a lot of change and it's going to be those who love the choas that succeed.